International supermodel and Penshoppe ambassador, “Lucky Blue Smith”, is in Manila to frontline a fashion show at the Conrad Manila last July 29, 2016, which will showcase the brand’s much anticipated pre-holiday collection. Among the things that Penshoppe is known for is our annual meet and greet where we bring really international personalities to the country,” shares Jeff Bascon, Brand Director of Penshoppe. “We really love doing this because one, it allows these celebrities to get to know the Filipinos better, and the main market that brand they are representing is speaking to. In addition, it also brings global attention to our country, our people, and our culture, which is something that Penshoppe really strives to do.
Manila gets “Lucky” Indeed !
Lucky Blue Smith was launched as a Penshoppe ambassador back in February when he became the face of the brand’s Spring/Summer campaign. The 18-year old, who hails from Los Angeles, got scouted to become a model at the young age of 10. By 12, he had already signed up with an international modeling agency. Last year, the six-foot-two-inch model with his piercing blue eyes and platinum hair sky rocketed to international fame, especially online, with people dubbing him as the male equivalent of Cara Delevingne.
Lucky will also be featured in Penshoppe’s pre-holiday campaign, Rule the City, alongside the brand’s other ambassadors such as supermodels Gigi Hadid, Kendall Jenner, and Sean O’Pry with Asian superstars Sandara Park and Mario Maurer. Featuring a myriad of cool and undeniably stylish pieces that come in both dynamic and subdued colors, the collection for this campaign intends to highlight the vibrant and edgy fashion sense of “cool kids” from different parts of the world’s most fashionable metropolises.
Visuals from the Fashion Show below :
( All photos are taken using #FujifilmXT10 and @Dgrazon )
First walk of Lucky Blue Smith … which is super unexpected!! ( Because he began to walk before the start of the show )
More Photos from ” Rule the city Pre-Holiday Collection”
2nd walk of Lucky Blue Smith with his amazing bomber jacket
Fans of Lucky Blue Smith
To know more about Penshoppe, please visit www.penshoppe.com or follow them on Facebook at Penshoppe, on Instagram with handle @penshoppe, on Twitter as @PENSHOPPE, and on Snapchat at @teampenshoppe.